Coco-Cola has issued a statement calling upon Sepp Blatter to stand down as the FIFA president.
The shock statement was soon echoed by fast food giant McDonalds.
Sepp Blatter has been under criminal investigation by Swiss authorities for a week now. Coca-Cola and McDonalds are concerned their brands may be tarnished by association.
Coca-Cola released the statement “calling for FIFA President Joseph Blatter to step down immediately so that a credible and sustainable reform process can begin in earnest.
“Every day that passes the image and reputation of FIFA continues to tarnish. FIFA needs comprehensive and urgent reform, and that can only be accomplished through a truly independent approach.”
McDonalds chimed in shortly after releasing its own mdeaia statement:
The events of recent weeks have continued to diminish the reputation of FIFA and public confidence in its leadership.
“We (McDonalds) believe it would be in the best interest of the game for FIFA president sepp Blatter to step down immediately so that the reform process can proceed with the credibility that is needed.”
Talking lawyers is one thing Sepp Blatter has been able to control for some time now. But when huge amounts of sponsorship dollars are calling for your head it’s an entirely different game.
But the FIFA president gave his typical response through his lawyers:
“While Coca-Cola is a valued sponsor of FIFA, Mr Blatter respectfully disagrees with tis position and believes firmly that his leaving office now would not be in the best interest of FIFA, nor would it advance the process of reform and therefore, he will not resign,” said Blatter’s New York attorney Richard Cullen in a statement.